Google Shopping Agency
Permanent employees with up to 15 years of experience working in a Google Shopping Agency
Get a reply after an average of 120 minutes
Get more inquiries and sales thanks to our data-driven approach
Google Shopping Agency – direct sales with Google Shopping Ads
Or are you a retailer of a brick-and-mortar store looking to expand your shopping strategies by starting in the ecommerce business?
Perhaps you are currently using Google Shopping, but are not satisfied with the results? As a AdWords Agency, we take care of it and let the products of your eCommerce online shop appear at the top of the Google search result pages, which can potentially result in more conversions and sales for you. Google Shopping is a price comparison portal that is displayed at the top of the results list next to or above the paid results.
By appearing in Google Shopping with Google Shopping Ads, your products gain more visibility and reach. This is how people, who would normally not rummage in your online shop or who do not know your online shop, come across your eCommerce products.
Google Shopping is an advertising option from Google Ads that works on a principle which we explain to you below. As an award-winning Google Shopping Agency we would love to help you with your Shopping campaigns and Shopping Ads.
Significant advantages for Google Shopping users, who work with Shopping Ads:
- More brand awareness
- Increasing sales figures
- Often more sales
- Short-term success achievable
As a certified Google Partner Agency and Google Shopping Agency, we know exactly what is important for a successful optimised Google Shopping campaign.
Our Google Shopping services
As a Google Shopping Agency we add product listing ads (PLAs for short) to your existing Google Ads account or create a new account for you.
Since possible wastage is largely avoided with Google Shopping campaigns, a significantly better performance can often be achieved compared to classic Ads ads. Ideally, this can also be combined with display advertising, since we are also a professional Display Advertising Agency.
Our range of Google Shopping management services includes:
- Registration your website / online shop in the Google Merchant Center
- Linking this with Google Ads
- Creation of Product Listing Ads (PLA)
- Optimising your Data Feed and your KPIs
- Establishing an optimal process structure
- Creation, optimization and evaluation of Google Shopping campaigns
- Excluding your PLAs from untargeted and expensive searches
Everything from a single source
Google Shopping Agency – How we get you to appear on Google Shopping
1) After a detailed keyword and negative keyword research, we determine the appropriate search terms, which Internet users enter when they are looking for products like yours.
2) As a Google Shopping Agency we create PLAs and help you with creating either a new Data and Shopping Feed for your products or optimizing existing data feeds.
3) We will set up a Google Merchant Center account with Google for you. There our Google Shopping Agency will submit your product data so that a link to the product page of the online shop appears with the appropriate search term. We also link your account to Google Ads.
4) Depending on the bid for the search terms, your Shopping ad group will be placed differently.
This process is billed via CPC, i.e. cost-per-click. You only pay when your product page is actually visited. As a rule, the amount is between cents and two-digit euros, depending on the bid and placement. As a Google Shopping Agency we take care of an efficient bid management for every product page and your Shopping Ads. We also exclude you from search queries that are not targeted or that exclude conversion through negative so-called keywords. This way we prevent your CPC costs from exceeding your shopping sales.
5) We create accounts in Google+ and Google Search Console for your Google Shopping ad groups and monitor the success of your Shopping campaigns.
Advantages of hiring a Google Shopping Agency
A well thought-out bid strategy and constant monitoring will get the best out of your e-commerce advertisements. Your campaign performance will be increased with us, if you choose to hire us as your Google Shopping Agency.
More visibility for your products
As a Google Shopping Agency we ensure that your products are seen by potential customers and that conversions on your landing pages occur.
Save time and nerves
Save time and nerves by ensuring a well-maintained product feed that complies with current guidelines and has been correctly implemented right from the start. Our Google Shopping Agency with in-house Google Shopping experts would love to help you with that!
Working with rankeffect as your Google Shopping Agency – You’ll benefit from:
Google Shopping Agency – Want to know more?
Are you interested in hiring us as your Google Shopping Agency? Or do you have anymore questions, that you would like to have answered by our experts? Let’s meet then! We would love to welcome you in our Google Shopping Agency in Munich. You don’t have the time or the capacities to visit us on site? No problem! How about an online meeting then? In a free and non-binding initial meeting we would love to learn more about you and your eCommerce project.
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