SEO Agency

rankeffect® is an SEO agency from Munich, specialized in professional search engine optimization, SEO consulting and holistic SEO strategy.

We ensure new, qualified customer inquiries through top positions.

Time is money. Take care of your core business, we’ll take care of your SEO.

Multiple awards – benefit from our SEO experience!

Non-binding – individual – without contract term

SEO Munich

These companies already trust in rankeffect

Your professional SEO agency in Munich

Are you looking for a professional search engine optimization partner? With rankeffect®, the SEO agency from Munich, you have found said reliable partner for your company in Germany, Austria and Switzerland.

We would be happy to convince you during a non-binding and free initial appointment at our SEO agency in Munich or via digital consultation regardless of location. We always provide you with holistic online marketing advice, because we always have your marketing goals in mind and do not just focus exclusively on search engine optimization on Google. Let’s discuss your options for SEO in Munich or your target region over a cup of coffee. Our SEO agency looks forward to learning more about your project.

A proper assessment of your goals and needs should always be the focus of the first conversation with an SEO agency.

SEO agency Munich – only with a clear goal

Marketing goals can differ greatly. It does not always make sense to be found organically – i.e. in the non-ad section of Google – for a specific keyword combination such as “SEO agency Munich” or “SEO Munich” thanks to SEO measures. Rather, it is about a holistic approach that takes care of your medium and long-term marketing goals in addition to the short-term goals, which can usually be achieved better with ads than with SEO. Search engine optimization, correctly implemented by us as an experienced SEO agency from Munich, can generate leads (inquiries) via your website and increase sales, as well as boosting brand awareness and image.

The Internet, therefore, is an important channel for acquiring new customers and those who won’t start with professional SEO soon will find it difficult to catch up with the competition. The statistics show that the majority of searchers remain on the first page of the search results, i.e. the top 10 rankings. Many even only click on the first three top rankings. So if we manage to convince visitors to your website of your company/service by means of a comprehensive SEO strategy, nothing stands in the way of long-term and successful customer acquisition via the Internet, also thanks to the work of us as an SEO agency from Munich.

Click probability in percentage for positions 1 to 11

Nowadays and in most cases, being on page 1 of the search results is no longer enough (source: SISTRIX GmbH)

Free SEO Analysis

Are you having problems attracting suitable visitors to your website? Identify your websites’ biggest issues with our free analysis.

What our customers have to say about our service


»The results are extremely satisfactory«

»As a professional and committed partner, rankeffect has already supported us in the creation of an SEO strategy, the creation of texts, the monitoring of results, the revision of our analytics tracking and in the area of SEA. The cooperation is very pleasant at any time and the results are extremely satisfactory. Inquiries are answered promptly and always very friendly. We look forward to continue a close and successful cooperation.«

Frank Mittag

Digital Marketing Manager, Design Offices GmbH

»Effective Improvement of our web analysis«

»The agency rankeffect has rebuilt our Google Analytics tracking professionally and in close coordination with us and our web agency. Subsequent services were implemented quickly and competently. The integration via the Google Tag Manager allows us to create and continuously adapt events ourselves.«

Benedikt Lüning

Managing Director, GmbH & Co. KG

»This is how collaboration is fun!«

»Everything is right here – from getting to know each other to professional implementation rankeffect has done a great job. The team is always very committed, flexible, transparent and fast in implementation. We look forward to further cooperation!«

MBA & Eng. Jan Hertwig

Managing Director, CADFEM Medical GmbH

»Experience and proven, intelligent strategies«

»We have been looking for an agency that can cover most of our needs for a long time and finally found it with rankeffect. From the very beginning, the cooperation was characterised by good communication. We received excellent advice from the setup of our new shop system to the development of the SEA and SEO strategy. Ideas were discussed, visions were created and after more than a year of cooperation we can fully recommend rankeffect.«

Marco Maisel

Managing Director maisells GmbH & Co. KG

»Simply smooth«

»Super service, nice people and always there to answer my questions. We are really happy with the final product and how everything went. Simply smooth.«

César Rafael Martínez Pereyra

Senior Marketing and Communications Manager
Profion GmbH

»Cooperative, competent and reliable«

»With rankeffect we have optimized our website SEO and achieved a complete makeover. The cooperation is partnership-based, competent and reliable. Questions are resolved quickly and uncomplicated, solutions are developed flexibly and implemented directly. We are looking forward to further cooperation!«

Natascha Peischer

Sales & Marketing Managerin, UNIGLOBE Focus Travel

»Fully satisfied«

»Finding the right partner for a complete relaunch with a more than tight schedule, who will also build us up competently in all SEO topics after the implementation seemed unlikely to us. In rankeffect we found this anyway and are completely satisfied.«

Aimo Künkel

CTO, etg24 GmbH

»Our new website has become great«

»In an always open partnership our website was given a makeover. The respective contact persons of rankeffect were very sympathetic, competent and flexible. We are very satisfied and look forward to further cooperation.«

Lisa Zill

Marketing & Communications, Digitales Gründerzentrum der Region Ingolstadt GmbH

»More visibility in the shortest possible time«

»Thanks to the support of rankeffect in the field of SEO, our visibility has improved significantly within a short period of time. We will continue to rely on rankeffect’s holistic strategy in the future and look forward to further successful cooperation.«

Dr. Peter Stiller

Managing Director, Printkiss GmbH & Co. KG

»Extensive expertise in the field of financial services«

»With rankeffect, we have successfully introduced Google Ads for our company. Thanks to the extensive expertise and the additional expertise available in the area of financial services, we advertise in a targeted manner and without large losses.«

Sandra Schäfer

Head of Marketing, AssetMetrix GmbH

»Always fast and competent answers«

»We are very satisfied with the cooperation with rankeffect. You always get quick and competent answers. Even with more complex projects or situations, the connections are explained to you in an understandable and simple way. rankeffect has been supporting us for several years in the field of SEO and Google Ads, with which we were able to increase our visibility in a short time. We look forward to a great collaboration in the future.«

Daniel Schubert

Managing Director,

»Many thanks for the friendly business relationship«

»I am more than satisfied with the result. At this point, I would like to thank you for your extremely efficient work. Our contact person gave us good advice throughout and included all our questions and suggestions in the project. Thank you very much for the friendly business relationship.«

Andreas Wagner

Project Lead Switzerland,

»Overall excellent service«

»The team at rankeffect is seasoned with the experience and tools to support our online marketing objectives. Communication is also as important as results. Overall excellent service. Recommended.«

Konrad Preuninger

Digital Marketing, Amber Road Inc.

»We are very satisfied«

»rankeffect has been taking over our search engine optimization for some time now and manages our Google Ads campaigns. Changes and new projects are always implemented quickly and conscientiously. We are very satisfied – both with the service itself and with the customer service.«

Fabian Pricl

Tokheim Service GmbH & Co. KG

»Thank you for the great support«

»Since collaborating with rankeffect, we have achieved significant success with our Google Ads campaigns and will also put SEO optimization in the hands of rankeffect in the future. Thank you for the great support.«

Lars Schubert

Managing Director hochhinaus, Luftwerbegesellschaft mbH

»Very professional from the beginning«

»The collaboration with rankeffect during a SEO audit of our website was very professional, uncomplicated, sympathetic and at eye level right from the start. The very comprehensive analysis was presented to us in an understandable way and all questions were answered. We felt very well taken care of!«

Ricarda Sandmeir

Team Lead Marketing, Blickfeld GmbH

»Reliability and competence«

»Our wishes and objectives are always successfully implemented within the shortest possible time. The easily accessible and always friendly team of rankeffect impresses not only with its reliability and competence, but also with its speed and flexibility. Transparent and clear procedures enable us to achieve the desired result quickly.«

Brigitte Amann

Owner of Macbett in Munich

SEO from Munich – come and get to know us

A survey of our current SEO clients revealed that the majority appreciated the high level of expertise of our SEO consulting and our extensive SEO know-how, directly followed by the friendly and welcoming team at our SEO agency in Munich. It was irrelevant whether it was local SEO, i.e. local SEO that focuses on a specific target region, international SEO or technical SEO.

SEO in Munich and the work of an SEO agency can only succeed with an experienced team with sufficient know-how (in some cases since the early 2000s in the field of optimization for page 1), which is passionate about search engine optimization. We would therefore like you to get to know us personally and then make the decision for us as your SEO agency in Munich. After all, you want to carefully consider your choice of SEO team.

Google Ads Agency Munich

SEO Agency Munich – Lead your brand to success online

As an SEO agency from Munich, we know how to make your company successful online using SEO. With professional search engine optimization, you too can gain long-term customers via Google. Are you unfamiliar with terms such as on-page optimization or off-page optimization, usability, keyword research and canonical? With the SEO agency rankeffect® as your partner, you not only get an SEO service provider, but also learn a lot for your daily work with the Google search engine. Search engine optimization and the corresponding SEO measures are not rocket science, but to a large extent a craft and our SEO agency from Munich provides you with the tools you currently need for sustainable success in search engine optimization.

And as is usual in the trade, you usually need a large number of trades and should therefore rely on comprehensive SEO consulting by an SEO expert from an established SEO agency rather than looking for the cheaper solution with an SEO freelancer. Optimizing your website or online presence is only possible with comprehensive SEO consulting and the right online marketing strategies. You can rely on our SEO agency in the Munich area and the entire DACH region.

Everything from a single source

Innovative, dynamic, transparent, personal – our Managing Director Julian and his team will be happy to advise you on our individual solutions.


SEO Agency Munich – How we work


Personal initial appointment at our SEO agency in Munich

Every company and product is different and requires an individual approach based on the status quo and current state of your website and your goals. We want to get to know you and your expectations of professional search engine optimization and you would also like to know who your potential contact is. For this reason, we look forward to welcoming you to a free initial appointment at our SEO agency in Munich to find out more about your digital marketing project.


Tailor-made offer from our SEO agency

Once you have given us the details of your project, our SEO agency in Munich will begin with the calculation after the initial consultation. Among other things, we look at your competitors and your personal goals. Your company’s internal capacities are also always taken into account. You will then receive a comprehensive and modular offer with numerous optional components, so that you can flexibly determine the type of cooperation with our SEO agency yourself.


Start of cooperation with our SEO agency

As soon as you have decided on a type of SEO, you will be “taken by the hand” by your personal contact, i.e. your SEO expert, and introduced to the future collaboration. In addition to the SEO setup, future communication channels and online marketing channels are defined, our reporting tool, the rankeffect SUITE, is introduced and recurring appointments are made. You will also receive your first quarterly strategy with detailed information on the planned hourly utilization of your budget.

That’s why you should choose rankeffect for SEO

As a SEO agency from Munich with many years of experience, we always think outside the box and try to explore creative avenues together with our clients.

Especially in the area of regional findability, e.g. “SEO Munich” or “SEO Agency Munich”, it does not always have to be particularly expensive. We are one of the very few SEO agencies from Munich, who work both for small companies and corporate clients in the field of search engine optimization. So if you are a regional provider, local SEO – in contrast to international SEO – is usually sufficient and you don’t need a large marketing budget. Medium-sized companies, on the other hand, should always start their online marketing with an SEO workshop. In most cases, you can already recognize a good SEO agency or the right SEO consultant here.

Advantages for small and medium-sized companies:

Corporate Clients often have a budget big enough to follow new and creative paths. However, our SMEs also benefit from the knowledge gained from this: our SEO agency offers premium SEO services at SME rates.

Advantages for corporate clients:

Working for smaller companies it is particularly important to pay attention to the available budget and to use it appropriately. An approach that positively influences the SEO of large companies: The processes of our SEO agency from Munich remain effective and lean.

“The Internet is just a hype”

Bill Gates, 1995

SEO services in detail

In order to appear high up in Google’s organic search results, there are a variety of possible services in the area of SEO. But the focus of all work always remains the user, because it is precisely this user who visits your website and decides whether or not your visibility increases.

To achieve this, your website must function well in terms of both web design and technical basis. Nowadays, using SEO exclusively on the basis of off-page optimization (building links) is no longer as easy as it was a couple of years ago and in many cases it also violates Google guidelines. This is bad for your website and your marketing in general. As an SEO agency, we are experienced in generating organic traffic and our numerous services for achieving better rankings also include working with Google Ads, working as a content marketing agency in the area of content creation and optimization on Google Maps.

For this very reason, you should start with a clean on-page optimization in combination with a creative content marketing strategy geared towards your target group. If you have any questions, please come to our SEO agency in Munich for a free consultation and let us talk about the implementation of your search engine optimization. SEO analysis, increasing rankings or implementing work to improve your conversion with existing traffic – you can contact rankeffect® now in regards to all these options. We are your full-service agency from Munich.

Die SEO-Dienstleistungen sind in den letzten Jahren immer vielfältiger geworden. Wir helfen Ihnen bei der Auswahl der richtigen Dienstleistungen für Ihre Ziele und Bedürfnisse.

SEO agency Munich – sustainable SEO with a focus on leads

SEO agency, online marketing agency, inbound marketing agency – there are many names for search engine optimization service providers…

We at rankeffect® see ourselves as specialists in acquiring new customers via the Internet (B2B and B2C). After all, it’s not really about better rankings, but about more business. And our SEO agency ensures this in close cooperation with you.

There are two simplified options for this: search engine advertising from a Google Ads agency, display advertising and / or Bing Ads and classic search engine optimization to increase organic rankings. You can find out how you can increase your organic reach with us as an SEO agency from Munich in the following information.

This is what makes optimization at rankeffect® as an SEO agency in Munich so special

your benefits:

  • Our SEO agency always works in compliance with Google guidelines.
  • More than 20 employees with comprehensive know-how are at your side for your online success.
  • No optimization only for Google – Our SEO agency optimizes for your visitors and potential customers.
  • Our SEO agency has already successfully completed many well-known customer projects.
  • Our SEO agency in Munich is your one-stop shop for on-page and off-page optimization.
  • Our SEO agency optimizes subject areas, not just keywords.
  • RYTE Expert, Sistrix certified. Agency, LRT Associate, ibusiness SEO Top 100 … – Our SEO agency has multiple certifications.

Everything from a single source

Innovative, dynamic, transparent, personal – our Managing Director Julian and his team will be happy to advise you on our individual solutions.


Why should rankeffect® take over your SEO?

There is hardly any other marketing discipline where half-knowledge is as dangerous as in search engine optimization. More and more traditional marketing and web design agencies are discovering SEO as an additional service for their customers and now offer search engine optimization in addition to websites, flyers and car wraps.

In the best cases, this ends in a stagnation of rankings and the realization that SEO probably doesn’t work in your own industry. Too bad …

Our SEO agency from Munich is different! We have dedicated ourselves exclusively to optimizing the findability of our customers. We don’t make business cards or flyers… We are an SEO agency in Munich and we do SEO! Rankbrain, Penalty, Usability, SERPS, Penguin, WDF-IDF, Conversion Rate Optimization… you don’t need to know, because we know what to do. Still not convinced? Simply use the free SEO analysis from our SEO agency for an initial assessment.

SEO agency experts
Our SEO experts will be happy to help you. Let us advise you now without obligation.

SEO with rankeffect®

SEO Agency Munich – Specialized in professional search engine optimization

Skilled employees only

SEO is extremely fast-moving. This is why we always take part in all relevant conferences and seminars and we also hold lectures ourselves. This is the only way for our SEO agency to stay up to date in the digital world and know what to do.

Google is dynamic. So do we and we react quickly.

Google regularly revises the algorithm and makes changes to the SERPs. Thanks to good networking in the industry and regular participation in relevant conferences, nothing escapes our SEO agency.

Multiple certifications – benefit from them

Many claim to have mastered SEO, but only a few actually do. We have already proven the expertise of our SEO agency in numerous certifications and awards.

What is search engine optimization (SEO)?

The abbreviation SEO comes from the English language and stands for Search Engine Optimization.

The job of an SEO agency is to carry out certain activities that result in an increase in the rankings of your website for pre-defined topics and keywords. The aim of this work is, for example, to generate more inquiries and sales or to achieve a better reputation.

Search engine optimization and therefore the work of a professional SEO agency today includes a variety of online marketing measures, technologies and SEO tools. Competitor analysis, keyword research and a detailed SEO audit should be carried out together at the start of a collaboration and exchanged in the course of the collaboration through regular reporting.

What does a SEO agency do?

The task of an SEO agency is not, as many often think, to trick the search engines in order to gain an advantage over the competition. Rather, it is about providing searchers with what they are looking for and ultimately optimizing websites in exactly the way that users and therefore search engines want.

The tasks of an SEO agency from Munich therefore include the development of an SEO strategy, the creation of an editorial plan or the guideline-compliant distribution of the content created in the area of content marketing. How exactly your SEO project should proceed, however, can usually only be defined after a detailed initial consultation with our SEO agency in Munich.

Search engine optimization process

Our SEO agency Munich attaches great importance to realistic expectations, because SEO measures can achieve a lot, but usually also take some time (depending on the competition at least 9 – 18 months) until really relevant traffic on the website leads to new customers. As an SEO service provider, it is therefore important for us to show you which SEO strategy you can use to make an impact on Google and where another marketing channel (e.g. Google AdWords) might be more suitable.

SEO customer journey
As an SEO agency, we always focus on the customer journey in order to achieve the greatest possible success for our customers.

Once we have defined your goals, we can use the data we receive to submit a comprehensive SEO offer tailored to you and your company. For this purpose, our SEO agency analyzes the competition in advance, checks the most important keywords and calculates an offer based on the work to be carried out in the OnPage and OffPage area on the basis of the hours to be used. Of course, this also includes monthly reporting and all measures associated with professional SEO.

Everything from a single source

Innovative, dynamic, transparent, personal – our Managing Director Julian and his team will be happy to advise you on our individual solutions.


SEO Agency Munich: Optimization of your website

If you have decided to work with our SEO agency in Munich, we will start with a comprehensive analysis of your visibility and your website. Based on this, a comprehensive SEO strategy will be developed, which will be implemented step by step over the coming months.

In most cases, this starts with on-page optimization, i.e. optimizing the relevant data on your website. This includes the loading time (PageSpeed), correct use of tags and meta data, a keyword analysis as well as the conversion of content, for example. Texts according to the WDF*IDF formula. You won’t find us concentrating purely on things like keyword density or buying links and other, sometimes outdated optimization measures. We only carry out contemporary measures combined as part of a holistic search engine optimization.

Text optimization with the Searchmetrics Content Manager
Today, texts optimized for search engines should always be written with tool support (here Searchmetrics Content Manager).

The on-page measures ultimately provide a proper foundation so that further search engine optimization can be carried out professionally in the long term. Minor adjustments and tips in terms of conversion and usability, including the optimization of buttons to increase first contacts, are also an important component.

Content production

“Content is king” is a somewhat hackneyed saying in online marketing. Nevertheless, the production of high-quality content is one of the most important disciplines in SEO. This production mainly involves the creation of texts, but can also include infographics or white papers. What content you produce and on what scale depends on your competition.

With content like this, you don’t have to worry about texts that are optimized to the point of illegibility, because we produce all content in our own editorial department and can therefore deliver the highest quality. The texts from our SEO agency in Munich will therefore appeal first and foremost to your visitors and only then to Google. Of course, you always have the opportunity to exert influence and influence topics, because you know your industry much better than we do.


If you use regional search engine optimization, or local SEO for short, it is not necessary in most cases to buy links (purchase links from other websites). Link building can only become really important or even unavoidable when competition is more difficult, for example in e-commerce.

Links as off-page SEO factors
Google still attaches great importance to links. It is mandatory to analyze and, if necessary, validate them.

In such a case, we always make sure to create content that is worth sharing. If you own an online store for spirits, for example, you could create an infographic on the production of whisky and have it distributed via bloggers. This gives you a better reputation, positions you as an expert/specialist in your field and also gives you valuable and topic-relevant backlinks that really attract visitors to your website. As no money or other benefits are involved, this approach also complies with Google guidelines. You therefore do not have to expect a penalty (penalization by Google).

Consulting and advice

We adapt our strategy at every stage of an ongoing SEO project and support you with any changes. SEO is not a rigid concept, but rather a process that is constantly adapting to the requirements of users and search engines. As we are always dependent on changes made by third parties (e.g. Google) when providing our services as an SEO agency in Munich, it is advisable to regularly adapt the strategy. For this reason, we will inform you about every important change on the part of the search engines or user behavior and provide you with long-term SEO support.

FAQ on the topic of SEO

What does a SEO agency do?

The aim of our SEO agency Munich is always to increase search engine rankings in order to generate more traffic, leads or sales. Since the topic of search engine optimization is very complex and fast-moving, it makes sense to rely on specialists.

How much does SEO cost?

As a rule, term contracts with a fixed number of hours and a term of 6 – 12 months are agreed in SEO. We at rankeffect work without contract terms and rely solely on a 3 month notice period, as we always plan a quarter in advance. Hourly contingents vary depending on the type of work and professional experience of the SEO experts who are working on the project. On average, SEO agencies charge between 80 and 150 euros per hour. In some areas they charge even more.

How can I measure SEO results?

Basically, you can measure almost anything: impressions on the Google search results page, clicks on your website, number of sales or contact requests. For us, the actual conversion is the most important metric and all other factors are just a means to an end. With the rankeffect SUITE, a tool developed by us specifically for our customers, you can view all relevant data in real time and at any time. So you don’t have to visit Munich for details on search engine optimization.

Why is rankeffect a good choice?

Our customers appreciate us because of our employees’ many years of experience, our fast feedback-cycles and our good accessibility, as well as our advice on and implementation of search engine optimization, which is always individual and tailored to your needs. In addition, we are very direct and do not mince words. Search engine optimization for the search engines Google and Bing? Ask our SEO consultants in Munich now and we will optimize your website together in the area of on-page optimization, which includes content, comprehensive SEO analyses and ultimately better rankings.

Should I choose a SEO agency in Munich or rather an international agency?

Many of our customers appreciate the local proximity to us as an SEO agency and want to get to know us in person before working with us. We always look forward to meeting prospective customers in person and we are able to strengthen our cooperation, for example with joint workshops or free seminars. And if you’re not in Munich, we’ll be happy to come to you.

Do you have SEO references?

As a Munich SEO agency, we do, of course, have numerous references here on our website and we will be happy to explain to you the reasons why they are successful during a personal appointment. We have examples from a wide range of industries, so you will always find a comparable customer.

These companies already trust in rankeffect

Unternehmen-1 Unternehmen-2 Unternehmen-3 Unternehmen-4 Unternehmen-5

Feedback by the next business day at the latest

Phone call with an expert beforehand

60-90 minutes of personal consultation

Comprehensive analysis of the current status

Customized offer

Julian Strote

Managing Director & 20 years in online marketing

Over 300 successfully completed projects since 2015

Convinced? Get a consultation now