Online Marketing Agency Munich
We ensure new, qualified customer inquiries via online marketing.
Time is money. You take care of your core business and we’ll take care of your digital marketing.
Multiple awards – benefit from our online marketing experience!
Non-binding – individual – without contract term
These companies rely on rankeffect for their online marketing
Benefit from an online marketing agency from Munich
Services
Online Marketing Agency
SEO Agency
Would you like to increase the visibility of your website and find out more about our organic optimization services? You can find all the details about working with us as an SEO agency from Munich here.
Webdesign
A good website is the foundation for acquiring new customers via the Internet. Do you want a modern web design that is optimized for search engines and directly convinces your target group? That’s what you’ll find here at our web design agency.
SEA Agency
With our help, you can place advertising on search engines that is convincing and reaches your target group directly. Google Ads campaigns, display advertising, product listing ads – our online marketing agency in Munich provides you with comprehensive support!
Our Munich online marketing agency explains: What is online marketing?
A clear definition of terms is often difficult, especially for companies that are just starting to get to grips with the topic of online marketing.
Numerous abbreviations and technical terms (as used above) can make it difficult to gain a quick overview. To help you avoid this, you will find below a roadmap for online marketing and the services of an online marketing agency.
Online Marketing Definition
Online marketing is the collective term for all marketing measures that can be carried out on the Internet and therefore digitally. Wikipedia defines online marketing as follows:
Definition Online-Marketing
“Online marketing (also known as internet marketing or web marketing) comprises all marketing measures that are carried out online in order to achieve marketing goals, ranging from brand awareness to the conclusion of an online transaction. Online marketing is usually seen as a conventional marketing strategy and as mandatory, but this has only developed in recent years.”
Source
What do we do as an online marketing agency from Munich?
The primary goal of an online marketing agency or an advertising agency for online marketing is to work with the client to find and utilize the best way(s) to achieve the goal.
While a few years ago it was taken for granted that offline marketing measures were simply transferred to online channels, the tasks of an online marketing agency are now much more complex. Basically, an online marketing agency is an online advertising agency that takes both content-related and technical measures to improve the customer’s online presence in the long term.
Everything from a single source
How the collaboration with our online marketing agency from Munich works
Nowadays, it is no longer enough just to be able to operate the individual channels. In addition to creativity and technical understanding, it is also important for an online marketing agency to have an eye for the big picture and to fully integrate the area of online marketing into existing marketing.
Thanks to the experience and knowledge of the experts at an online marketing agency in Munich, there are always new and individual approaches to successfully using the Internet to achieve your goals.
Employees of an online marketing agency are no longer people with an IT background who just quickly operate the online channels. Online advertising has become much faster-moving and more complex and requires a comprehensive digital strategy
1. development of an online marketing strategy
Before the appropriate advertising channels can be selected, a complete needs analysis and target definition is necessary. An online marketing agency will therefore work with you to find answers to the following questions:
Your goals
Which topics have the highest priority for you? For which products, services or topics do you want to be found?
Your conversions
What do you want visitors to your site to do?
Would you like to realize sales, generate inquiries or simply achieve greater brand awareness?
Do you already have data on this from the past?
Do you know what an inquiry or a paying customer in marketing currently costs you?
Is there a target CPA / CPO / CPL that you want or need to achieve?
If your goal is more visitors, how do you monetize these visitors?
How much revenue are you planning to generate through digital marketing?
Your planning
What expectations do you have when working with an online marketing agency from Munich?
When do you expect which results?
Your budget
What marketing budget do you have available?
To what extent do certain departments have different budgets and need to be considered separately?
This is usually done in the form of a workshop, which can take place either at your company or at the online marketing agency in Munich.
2. categorising your online marketing goals along a customer journey
In many cases, concentrating on individual channels, as can be found at the top of this page, does not correspond to a long-term digital strategy. Instead, you have to think and advertise from the perspective of the potential customer. The definition of a cross-channel customer journey helps companies and online marketing agencies to select suitable disciplines.
3. the right online marketing channels
Once the marketing goals have been identified together with you and the online marketing agency from Munich, it is a matter of weighing up which channels fit the existing marketing budget and goals. If, for example, it has become clear that Google Ads is a useful channel for achieving your goals, the Google Ads budget must be taken into account in addition to the investment in the online marketing agency.
4. ongoing support
As part of the ongoing support provided by an online marketing agency from Munich, the focus is now on the continuous optimisation of all channels. Regular reports and telephone calls ensure permanent contact between the company and the online marketing agency and ensure a constant focus on the goals and desired successes.
The ongoing optimisation of an online marketing agency from Munich in particular means that investments in online marketing pay off and the costs per new customer, for example, can be reduced in the long term.
Speaking of costs: you may be asking yourself how much an online marketing agency actually costs. There is no universal answer to this question. It all depends on which services and measures you require. Contact our online marketing agency in Munich for more information!
rankeffect® as an online marketing agency from Munich
If you are looking for customised online marketing concepts for your company, then you have come to the right place. As a specialised online marketing agency from Munich, rankeffect® offers everything you need to win new customers via the Internet today – for companies in Germany, Austria, Sweden and Switzerland. As a full-service online marketing agency from Munich, we take care of every aspect – from search engine optimisation, content marketing and web design to email marketing and affiliate marketing.
As a first step, let us advise you without obligation and create a concept for your digital marketing.
No matter what goals you are pursuing with online marketing – we look forward to finding out more about you and your project.
Your advantages with the online marketing agency rankeffect®
- Short contract terms
- Support from a fixed contact person
- Precisely defined processes that are transparent for you
- Google guidelines compliant, effective measures
- Best quality from exclusively permanently employed specialists
- Monthly reporting on our current work, performance and the success of your website
Our online marketing agency from Munich optimises not only for search engines, but also for users. After all, conversions drive your true success, not just the coveted top spots on Google’s search results page. In a personal meeting in Munich, on-site at your premises or in a digital meeting, we work out together how we can use the online marketing measures sensibly for you. But sometimes advising also means advising against it!
As an online marketing agency, we know: Social media marketing and advertising on Facebook is just as unsuitable for gaining B2B contacts for capital goods that require explanation as search engine optimization for short-term communication and ticket sales for an event.
Many inquiries have unrealistic expectations of our online marketing agency from Munich. They hope for immediate results or reject certain measures, such as a technical overhaul of their website. If the objective cannot be achieved according to the customer’s ideas and no solution can be found, then we as an online marketing agency are of no benefit.
Would you like to know more about our online marketing agency from Munich? Are you looking for a professional company to do performance marketing for your company? Then rankeffect is the right place for you!
Our online marketing agency looks forward to hearing from you via the contact form, by email or by telephone.
These companies already trust in rankeffect
Julian Strote
Managing Director & 20 years in online marketing
Convinced? Get a consultation now